Mumbai,
10th October:
Mukta Arts Limited, one of India’s most reputed and esteemed film banners, has been giving its audiences the best on-screen entertainment for decades. To provide its patrons with a luxurious yet affordable cinematic experience, the company recently took a step further and created its own brand of multiplexes - Mukta A2 Cinemas.
After their recent announcement of declaring Mukta A2 Cinemas as an independent entity, the company has now made a timely move of re-launching their official website. The company will soon be launching a new mobile application as well, by partnering with Paytm for their online ticket bookings.
The refurbished website and mobile application comes with a host of features to ease the process for a movie-goer such as:
- Online ticket reservations together with F&B purchases
- Detailed and comprehensive schedules of films running at all Mukta A2 Cinemas
- GPS enabled cinema locator across locations, nationally and internationally
- Gifting vouchers
- Exclusive and enticing promotions & offers
Commnting on the new development, Mr. Satwik Lele, COO Mukta A2 Cinemas said, “It is heartening to see how Mukta A2 Cinemas has evolved over the years. The multiplex arena in India is cluttered with cut-throat competition, and to stand out in an industry of this nature is a huge challenge. In the era of the
digital boom, our new website and mobile application is testament to our inclination towards technology, a true differentiator in my opinion. By adopting a
phase wise expansion approach, we are slowly and steadily making our presence felt in relevant markets, in conjunction to strengthening our digital presence.”
Giving his views, Mr. Rahul Puri, MD at Mukta Arts says, “We are excited to make our presence felt in the digital domain and make movie-going a more enjoyable experience for our customers. We intend to revolutionize the process of buying tickets into a quicker, seamless and convenient model. Our success stems largely from the several innovative technologies we have pioneered in the entertainment industry over the years. We are optimistic of a positive response."
Mukta A2 Cinemas has recently been in the news on account of various developments. The company is celebrating 4 years in the multiplex domain, in addition to expanding its operations to international borders, beginning with Bahrain. The website revamp and app launch comes at a very significant time for the company.
