On the UN's World Biodiversity Day that takes place on May 22, 2021, the WWF World Wide Fund for Nature and Crown Princess Mary launched a new digital project on nature that aims to bring Danes together to share their nature photos and experiences under the hashtag #ForNaturenWWF on Instagram - preferably with a short text about where it was taken. The project will end on June 11, 2021 and kicks off with the theme ‘Forest and Land’, and every Saturday a new theme will be started.