Ø Kavita Raut and Amitesh Kumar flagged off the marathon
Ø An overwhelming response from people of all ages in Aurangabad
Ø Lokmat gave away prizes worth over 5,00,000 in the 1st year
Aurangabad, December 11, 2016: Lokmat, Maharashtra & Goa’s Number 1 newspaper today organized Marathwada’s Biggest Marathon at Aurangabad. Kavita Raut, National Long Distance Runner & Common Wealth, Asiad Champion and Amitesh Kumar, Commissioner of Police, Aurangabad flagged off the marathon with over 5000 runners.
This event made an important mark in India’s marathon calendar witnessing a participation of over 5000 people who ran for themselves, for the city and for the pride of Aurangabad. A Health & Fitness Expo was conducted on 10thDecember for the runners participating in the Marathon.
Commenting on the occasion Mr. Karan Darda, Executive Director, Lokmat Media Pvt Ltd. says, “We are delighted to initiate Marathwada’s biggest Marathon in the tourist capital of Aurangabad. This kind of initiative helps us connect with our readers. The build-up of last 4 months has created a platform of celebration in Aurangabad and it was delightful to see the city come together on a December morning. With international and national runners, it promises to be a practice ground for Mumbai Marathon in January. ”
The run consisted of 21 km – Half Marathon, 10 km – Power Run, 5 km – Fun Run and 3 km - Family Run covering the scenic and heritage locations of Aurangabad.
Lokmat Media has successfully united the diverse population of various generations, castes and strata’s of society and created a united movement towards a better self, a better city with this marathon.
Lokmat Aurangabad Marathon was supported by following partners, Jio, Ola, Jet Airways, Red FM, Aurangabad Police & Aurangabad Municipal Corporation, Ajmera Builder, Wockhardt Life Wins, Saffron Landmarks, MK Constructions & YOU TOO CAN RUN, CIIGMA Hospital, Sunrich Aqua, iSense, KREAMNKRUNCH, Windsor Castle, AURANGABAD BLACK BUCKS & GET GOING, and Abhishek Advertising.
About Lokmat:
Lokmat Media Pvt. Ltd. is a leading multi-platform media company with interests in a diversified portfolio of publishing, broadcast, digital, entertainment, community and social verticals. ‘Lokmat’ is the largest read regional language newspaper in India with 23.5 million readers (Source: Total Readership, IRS ’12 Q4) and the No. 1 Marathi newspaper in the country with 11 editions and a circulation of 1.4 million copies (Source: Audit Bureau of Circulation, July - Dec '14). ‘Lokmat Samachar’, with 3 editions is one of the largest read Hindi daily in the country with over 1.3 million readers (Source: Total Readership, IRS ’12 Q4). ‘Lokmat Times’ has 3 editions. Lokmat has recently been awarded India’s Most Attractive Brand – Print in 2016 and received ABCI Award in Environmental Category for it Social Initiative for Save Water called ‘Jalmitra’.